• Highstreet’s Strategic Round is led by Binance Labs and Animoca Brands

  • Highstreet’s collaboration with Binance Smart Chain enables it to demonstrate novel methods of representing Decentralized Finance uses and applications for the metaverse.

    Highstreet has successfully completed a second seed investment round to launch its commerce-focused metaverse, with funding from Binance Labs and Animoca Brands.

    Highstreet is creating a one-of-a-kind metaverse marketplace in which real or physical goods are exchanged for NFTs, or Non-Fungible Tokens. The marketplace is ready to launch on the Ethereum blockchain and is designed for elite buyers and brands to easily launch and purchase exclusive products.

    The company guarantees liquidity to all customers and labels its products specifically based on its bonding curve. It also ensures the participation of Decentralised Finance (DeFi) ideas in the arena of aesthetic and extravagant goods and collectibles via a clear and transparent exchange system. Highstreet intends to build a Binance Beach in its NFT metaverse to include the world’s largest crypto exchange firm and allow for a clear and conversant ecosystem where people can enjoy glamorous launches from internationally recognized brand names.

    Highstreet’s collaboration with Binance Smart Chain enables it to depict novel methods of representing Decentralized Finance uses and applications in a metaverse setting. Every brand would be able to expand and reach out to users, providing them with an easy-to-use interface.

    Binance Labs Investment Director Brad Lim stated that, while the recent partnership is noteworthy, Highstreet is also set to integrate with the Binance NFT Marketplace, which is a portal for trading various forms of virtual artwork/collection as Non-Fungible Token.

    Animoca Brands, on the other hand, is a pioneer in Blockchain gaming and NFTs, and this integration will enable Highstreet to reach out to and connect with as many internationally acclaimed brands as possible. Many customers who have invested in Animoca Brands projects will be allowed to migrate to the Highstreet metaverse, and eventually into the physical world, allowing them to profit from the transition.

    ChainGuardianRoboFomo, a first-time exhibitor at Digital Art Fair Asia, will join the ranks of Highstreet City Police and Vera.

    Yat Siu, Co-Founder and Executive Chairman of Animoca Brands, explains how Blockchain and Non-Fungible Tokens enable us to privatize and own our own lands and goods in the digital space, and eventually take control of our own lives. The opportunities and possibilities provided by this internet metaverse have the potential to usher in a revolution in the Blockchain universe. The strategic round follows Highstreet’s flagship initial DEX offering on Polkastarter and Impossible Finance.

    Highstreet has received significant support from well-known companies such as HTC. The concept and vision also resulted in a collaboration with Solv, which was tasked with using vouchers as financial NFTs.

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