Bleecker Street Films is the first to release a one-sheet as an NFT for the upcoming film I’m Your Man on the Chronicle Platform.
Through the course of 2021, NFTs made a huge impact in the form of ownership of JPGs, MP3s, videos, GIFs, tweets, and so much more. The path to the mainstreaming of these one-of-a-kind digital assets is less well-known, having begun in 2012. At the time, the plan was to use the blockchain to store assets such as digital collectibles, coupons, real estate, company shares, and so on. This concept has since taken many forms, with video games and rock albums being released as NFTs.
The latest “first” in the world of NFTs is currently underway. This time, it comes in the form of a teaser one-sheet for Bleecker Street’s upcoming film, I’m Your Man. This will take the form of a sweepstakes on Chronicle, a studio and digital collectibles marketplace platform built entirely by and for fans. The sweepstakes to promote I’m Your Man will be the Chronicle platform’s first NFT.
“Chronicle’s mission is to create an accessible marketplace for top brands to offer digital collectible NFTs to their fans,” says Tim Glover, Chronicle co-founder. “We are thrilled to collaborate with Bleecker Street to bring the art for the I’m Your Man one-sheet to life through the creation of this one-of-a-kind NFT that anyone can win.”
Concerning I’m Your Man
I’m Your Man is a German film with English subtitles (originally titled: Ich bin dein Mensch). It combines science fiction, comedy, and romance elements. Maren Eggert plays Alma, a scientist who is coerced into participating in a research study in which she is forced to live with a humanoid robot designed to be her perfect companion. This is where Tom (Dan Stevens) enters the picture. Tom is a charismatic humanoid machine created solely to make Alma happy. The film asks what love means in the modern era and, in a unique way, blurs the lines between machines and humans.
Eggert is also known for her roles in Aimée & Jaguar and Liebesleben, both of which she directed. She won the award for best “non-gender” performance (which replaced the best actor and best actress awards) earlier this year at the Berlin International Film Festival for her performance in I’m Your Man. I’m Your Man had its world premiere at the festival and went on to become one of the event’s biggest crowd pleasers.
Stevens is also well-known for his previous roles, most notably as the Beast in Disney’s live-action Beauty and the Beast and as Matthew Crawley in the ITV series Downton Abbey.
The film, directed by Maria Schrader, will be released in the United States on September 24th, following its North American premiere at the Toronto International Film Festival. Schrader is also well-known for directing the Netflix miniseries Unorthodox, for which she received a Primetime Emmy nomination for Outstanding Directing for a Limited Series.
In the future
Chronicle’s marketplace, which will launch in the third quarter of 2021, will offer premium licensed digital collectibles from the worlds of film, television, music, sports, arts, culture, and beyond. Furthermore, NFTs on the Chronicle platform are environmentally friendly, rejecting high-energy “Proof of Work” systems. Chronicle is “Proof of Stake” driven, committed to achieving zero net CO2 emissions in response to growing global environmental concerns. This will be accomplished by utilizing the Aurora/NEAR Protocol blockchain solution and supporting global tree planting projects.
Despite the wide range of applications for NFTs, it is safe to assume that we have only scratched the surface in terms of their power and potential. Since November 2017, $174 million has been spent on NFTs, according to a recent Forbes article. The popularity of NFTs, combined with their long-term value, suggests that it is more than a fad. New and exciting applications of NFTs will continue to sprout in this increasingly digital, post-pandemic world, and investors will enthusiastically embrace each iteration.