• In Times Square, a massive Shiba Inu billboard appears

  • In New York City’s Times Square, a massive digital billboard promoting the Shiba Inu cryptocurrency has appeared. “We will reach the moon soon,” the display says, referring to a popular slang phrase in the cryptocurrency community.

    Shiba Inu isn’t the first meme coin to make an appearance in Times Square. Proponents of The price of a single Times Square billboard can reach $50,000 for a one-day program earlier this year. While the Shiba Inu has made significant progress in terms of exchange listings over the last two months, it is still difficult to purchase in New York due to stringent regulations. Members of the community even went so far as to start a Change.org petition to allow New Yorkers to buy the popular meme cryptocurrency on Coinbase.

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