In honor of Integra’s return to the Acura lineup, Acura has unveiled the first-ever next-generation 2023 Integra NFT. The company is the first in the metaverse to create a digital showroom.
The limited edition NFT will be available only to the first 500 clients who reserve the 2023 Acura Integra at Acura.com/Reserve1.
Andreas Wannerstedt, a 3D artist, created the Integra NFT. As a result, the one-of-a-kind Acura NFT will showcase Wannerstedt’s signature surreal textures and hues. Each NFT will be a one-of-a-kind artistic portrayal of the Integra’s next generation.
In the metaverse, the Acura digital dealership is known as Acura of Decentraland.
On March 22, the Acura of Decentraland officially opened its doors to the public, and visitors were able to take a virtual showroom tour. Customers can, for example, learn about the new 2023 Integra vehicle’s powerful turbocharged engine and six-speed manual transmission.
Guests may also go through the new Integra wearable line and play the Acura-only game ‘Beat That.’ To put it another way, visitors are free to explore all of the interactive rooms and activities. To be clear, guests are not required to own an NFT in order to enter.
The 2023 Acura Integra also brings back a classic nameplate to the Acura range. Like the original Integra, which was essential in the Acura brand’s inception in 1986. The new Integra luxury sports sedan, on the other hand, boasts a distinctive five-door design with a ‘strong turbocharged engine and emotive performance,’ as well as a ‘fun-to-drive spirit’ with a six-speed manual transmission.