• Nike and RTFKT Studios collaborate to release CryptoKicks, the first ethereum NFT metaverse sneakers

  • Nike has teamed with RTFKT Studios, which it will buy in December 2021, to produce the first Ethereum NFT metaverse wearable sneakers.

    The NFT (non-fungible token) sneakers are now available for purchase, and they include a style-changing Skin Vial NFT for personalization. Nike’s new NFT goods are inspired by the Nike Dunk design, which was first popularized as basketball shoes in the 1980s before becoming a skateboarding standard. Given the design studio’s important position as the first firm to introduce digital shoes as NFT assets, Nike’s December acquisition of RTFKT Studios was critical to the manufacturing of the Nike Dunk Genesis CryptoKicks.

    The NFT sneakers are intended to be digitally wearable goods that may be utilized in metaverse worlds, with a variety of styles available for application via the Skin Vials, another set of valuable NFTs. This first wave of CryptoKicks designer sneakers is available via RTFKT’s MNLTH Ethereum NFTs, which were made available via free airdrops to holders of RTFKT’s CloneX PFP (profile picture) NFTs, as well as other NFTs issued earlier this year.

    The collection has a floor price of 2.7 ETH on OpenSea at the time of writing, with over 2,600 owners and counting. The NFT sneakers were released after a series of missions were created for collectors to complete in order to unlock the NFT vaults. RTFKT has also revealed that they will be introducing another quest series later this year that will unlock MNLTH 2 vaults. Each CryptoKicks NFT acquired is also intended to alter in qualities in accordance with its chosen “evolution path,” which is a series of upgradeable options.

    Nike’s first-ever Ethereum NFTs are the result of several years of work in which the company first attempted to break into the digital asset field by obtaining a patent for CryptoKicks, which was then presented as a blockchain-based system for coupling digital assets to physical products.

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